Witness how Chico's uses fast feedback and video insights to grow its loyal customer base. 

Chico’s, renowned for its high level of customer service in the retail fashion world, needed fast and reliable insights from customers about their online experiences. The company was implementing a major technology upgrade to their back-end infrastructure.

Making such a large technology investment meant that their online experience had to be as perfect as possible in order to drive enough online sales to deliver a strong payout.

To do that, however, the company needed a tool that would enable their design team to collect reliable customer insights that would empower them to implement changes and improvements on the fly.

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